alli Phillips
Graphic Design | Photography

Greenhorn Ranch

Greenhorn Ranch


  • BRAND DEVELOPMENT
  • WEBSITE DESIGN
  • SOCIAL MEDIA CURATION
  • MARKETING MATERIALS
  • PHOTOGRAPHY
  • SIGNAGE

The Greenhorn Ranch is a California Dude Ranch where guests can come and Ride horses and experience life in the lost sierra. The Greenhorn was recently bought by a group of families who wanted to keep the western charm but update the ranch and its branding. We were hired to rebrand the Ranch’s website, signage, logos, merchandise, as well as create their first year of marketing material. We chose to emphasize the upscale genuine hospitality with a western flare. The long term goal of the ranch is to continue to provide a wonderful dude ranch experience with horse back riding, real cowboys, and great western values as well as bring in modern luxuries such as renovated rooms, a farm to table restaurant, a wedding destination, and a wellness center. The branding encompasses these long term goals and as they grow their brand will remain timeless and be able to grow with them.


 
logo.jpg
 
horses-224.jpg
logo-3.jpg
arena.jpg
lobby.jpg
hangtags.jpg
ammenities.jpg
room.jpg
map.jpg
activity schedule@150x-100.jpg
lodge.jpg
horse-running.jpg
bbq.jpg
stories.jpg
instagram.jpg